2014年8月20日星期三

Kevin Durant getting over $300 million in his next shoe contract

The earlier rumors of Thunder star Kevin Durant getting over $300 million in his next shoe contract look to be a little over exaggerated, but not by much. Darren Rovell of ESPN.com is reporting Roc Nation Sports, the Oklahoma City Thunder super star's representation, has informed Nike that there is a deal on the table between Kevin Durant and Under Armour that is worth between $265 million and $285 million over the next 10 years. It also includes stock in the company and even a community center built in Kevin Durant's mother's name.
This is unprecedented territory for Under Armour. They signed Stephen Curry back in 2013, but grabbing Durant for this kind of money would shove them into the forefront of the basketball shoe business. Durant has become one of the biggest sellers for shoes and clothing under his time with Nike and becoming one of the best players in the NBA. Their marketing around him has been perfect as well.
Rovell also reports Nike has a chance to match that deal, which is in his current deal with Nike. Previously, Nike is reported to have offered Durant a deal that would pay him at least $20 million per year from ESPN.com.
For Under Armour, they're relatively new to the basketball shoe business and gain most of their profits from other sports. Rovell says they'll have to guarantee the money to Durant upfront, but Nike still has the chance to match it all and retain one of their top clients.

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